I have been asked by a couple of my entrepreneurial friends how I approach marketing. I use a checklist approach. Here is my marketing plan checklist.
Archive for October, 2009
Marketing – Plan For Success
October 26th, 2009Windows 7 Blue Screen of Death
October 23rd, 2009
I want to share my experience with Microsoft Windows 7. The title of this post sounds bad but things are actually going very well. I chose the title because I did (surprisingly) encounter the dreaded Blue Screen of Death (BSoD) with Windows 7.
Are You a Good Listener?
October 12th, 2009
I never imagined I would write about how to be a good listener. I thought being a good listener was a fundament concept of Networking 101. Apparently not everyone has passed Networking 101.
I have a friend that never listens. All he does is talk (about his business). He could easily go on and on for hours at a time.
Manage Yourself By Objectives
October 5th, 2009As a business owner / manager you have a responsibility to ensure that your employees are productive and happy. Management By Objectives (MBO) is a well known and widely adopted method. While MBO is not perfect, MBO does help to set expectations and goals - attributes of a great working environment.
I think you should practice what you preach. When I talk with new entrepreneurs, I strongly suggest that they start by implementing MBO for themselves.
